Campaigns Manager

Posted 7 Days Ago
Be an Early Applicant
Hiring Remotely in United Kingdom
Remote
3-5 Years Experience
Productivity • Software • Conversational AI
The Role
As a Campaigns Manager at Twilio, you will lead the development and execution of integrated marketing campaigns aimed at customer acquisition and engagement. Your role involves collaboration with various teams, measuring campaign performance, and optimizing efforts based on ROI to meet regional marketing goals.
Summary Generated by Built In

​​See yourself at Twilio.

Join the team as our next Campaigns Manager (EMEA) on Twilio’s EMEA Marketing team.

Who we are 

At Twilio, we’re shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences.

Our dedication to remote-first work, and strong culture of connection and global inclusion mean that no matter your location, you’re part of a vibrant, diverse team making a global impact each day. As we continue to revolutionize how the world interacts, we’re acquiring new skills and experiences that make work feel truly rewarding. Your career at Twilio is in your hands. 

About the job

Twilio is seeking a Marketing Campaign Manager to join our EMEA Marketing team to support the delivery of our integrated campaigns for customer acquisition, engagement, and success. This is a fantastic opportunity for an individual who wants to work with a collaborative marketing team, developing and executing campaigns and programs that deliver impact and ROI. The qualified candidate will be able to demonstrate a successful history of building, executing, and optimizing demand generation and lead nurturing campaigns with programs that reach and convert new prospects into qualified leads. 

The right candidate for this role is passionate about marketing and campaign management who possesses a start-up mentality and is able to adapt quickly in a fast environment. This candidate also enjoys cross-functional collaboration and is interested in working with global teams.

Responsibilities

In this role, you will:

  • Conceive, develop and lead long-term integrated campaigns, localising and adapting campaigns to meet regional needs and track against plans and timelines 
  • Collaborate and partner with key stakeholders, such as Product Marketing, Performance Marketing and Field Marketing on campaign concept, content requirements, messaging, channel testing and creative development to ensure effectiveness 
  • Identify and measure results against key performance indicators, including regularly providing updates to stakeholders across the business
  • Analyse progress to plan, report on the results of individual initiatives and key milestones, and provide proactive optimisation recommendations
  • Support the management of the media plan, and campaign budget for the region, determine ROI metrics and work with key stakeholders to optimise the campaigns based on performance 
  • Communicate regularly with key stakeholders on upcoming campaigns, status of campaign and results of campaigns
  • Manage production of campaigns with internal teams and agencies to ensure execution timelines are met

Qualifications

Not all applicants will have skills that match a job description exactly. Twilio values diverse experiences in other industries, and we encourage everyone who meets the required qualifications to apply. While having “desired” qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!

Required:

  • A thorough understanding of integrated campaigns from inception to execution and what’s makes them successful, including an understanding of the considerations for regional and audience variances within the campaign plan
  • Excellent organizational skills and can multitask across teams, projects and priorities
  • Experience managing creative and paid media agencies in a SaaS or high-tech environment
  • 3-5 years successful B2B experience running multi-channel and multi-audience campaigns across EMEA
  • In-depth experience with marketing tools and platforms (Marketo, Twilio Segment, Looker, Salesforce, Contentful, Tableau, Adobe Experience Manager, Social Media)

Desired:

  • Have a "test & learn" mindset with the mentality to continually assess KPIs to monitor business performance
  • Excellent verbal, written and visual communications skills
  • Ability to influence and build effective working relationships with all levels of the organization.
  • Highly organized, detail-oriented and collaborative - a real team player
  • Energetic, self-motivated, and agile 
  • Proficiency in multiple languages applicable to the region

Location

This role will be remote in the UK.

What we offer

There are many benefits to working at Twilio, including things like competitive pay, generous time-off, ample parental and wellness leave, healthcare, a retirement savings program, and much more. Offerings vary by location.

Twilio thinks big. Do you?

We like to solve problems, take initiative, pitch in when needed, and are always up for trying new things. That's why we seek out colleagues who embody our values — something we call Twilio Magic. Additionally, we empower employees to build positive change in their communities by supporting their volunteering and donation efforts.

So, if you're ready to unleash your full potential, do your best work, and be the best version of yourself, apply now!


If this role isn't what you're looking for, please consider other open positions.

Twilio is proud to be an equal opportunity employer. Twilio is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Qualified Applicants with arrest or conviction records will be considered for Employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Additionally, Twilio participates in the E-Verify program in certain locations, as required by law.

Twilio is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected].

The Company
Atlanta, GA
6,355 Employees
On-site Workplace
Year Founded: 2008

What We Do

Millions of developers around the world have used Twilio to unlock the magic of communications to improve any human experience.

Twilio has democratized communications channels like voice, text, chat, video, and email by virtualizing the world’s communications infrastructure through APIs that are simple enough for any developer to use, yet robust enough to power the world’s most demanding applications.

By making communications a part of every software developer’s toolkit, Twilio is enabling innovators across every industry — from emerging leaders to the world’s largest organizations — to reinvent how companies engage with their customers.

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