Data Analytics Manager (App & Retention ) 12 Months FTC

About the role:  

At Skyscanner, we pride ourselves on letting the data lead decisions, and we need people passionate about using data to drive strategic decision making and accelerating the Skyscanner flywheel. We have an exciting opportunity for someone who is excellent at solving sophisticated business problems using data, to join our centralised Analytics team as a Manager for App & Retention Analytics.   

In this role, you will operate as an Individual contributor and partner closely with our App and Loyalty teams, as well as our App & Retention Analytics team lead, to accelerate app acquisition, engagement, and user retention. You’ll focus on understanding the key drivers of app performance, conducting in-depth user behaviour analysis to identify and quantify optimisation opportunities that drive logins, repeat visits and lifetime value (LTV). You’ll also guide the design, implementation, and measurement of A/B tests to support continuous product improvement. 

Stakeholder Management:  

• Act as a trusted partner for senior stakeholders, primarily in Marketing, to drive alignment and deliver actionable insights. 
• Build strong relationships across the organization to influence decision-making and champion a data-first mindset.  

Strategy and Insights:  

• Drive the definition and evolution of key business metrics to ensure alignment with strategic objectives. 
• Use data-driven insights to identify growth opportunities, inform strategy formulation, and shape product roadmaps. 
• Oversee App or loyalty feature product experimentation efforts, ensuring robust methodologies and clear insights to guide decision-making.  

Performance Reporting and Business Impact:  

• Drive high-quality performance evaluations (focussed on App and Retention), joining dots end to end (funnel analysis) and ensuring the business has clear understanding of the key factors impacting performance  
• Collaborate with cross-functional teams to identify trends, uncover opportunities, and recommend actions to optimize performance.  

What experience will you bring ?  

Strong track record with experience in analytics and insights (preferably App analytics)  . Strong stakeholder engagement and communication skills, with the ability to build relationships and influence decision-making - particularly when working with cross-functional teams such as Marketing, Product, and Engineering. Excellent communication and interpersonal skills to collaborate effectively across diverse teams. Ability to manage complexity, navigate ambiguity, and prioritize effectively in a fast-paced environment.  

Technical and Analytical Skills:  

• Strong analytical skills with the ability to explore complex datasets, apply a range of techniques (e.g. funnel analysis, trend analysis, cohort analysis), and translate data into clear, actionable insights that inform strategy and drive business decisions
• Strong SQL skills with experience querying large-scale datasets and hands-on experience with analytics platforms such as Databricks is a plus
• Proficiency in data visualisation tools like Tableau (or similar) to build clear, scalable dashboards and performance reporting
• Familiarity with experimentation methods (e.g. A/B testing), including understanding of test design and interpreting results, though deep experimentation knowledge is not required