About Wealth Enhancement
Wealth Enhancement is an independent wealth management firm with an endless passion for enriching the lives of our clients. We continually seek to perfect our craft of personalized financial planning with our team-based Roundtable and UniFi processes that go far beyond the standard approach. We proudly provide unique financial plans and investment management services to over 75,000 households from our over 100 offices - and growing - nationwide.
Since 1997, Wealth Enhancement has tirelessly raised the standard of wealth management with specialized knowledge and more attentive service that helps every client craft their future. For more information, please visit www.wealthenhancement.com.
Our San Diego, California office is looking for a Digital Marketing Specialist who will work closely with team leadership and partners to conceptualize and develop on-brand content that resonates with our target audience through digital and traditional media through all touch points in the client lifecycle. In this role, you will develop and manage content (digital, print, social media, email, webinars/seminars, editorial, etc), manage campaign tracking and reporting and provide general marketing support for internal stakeholders.
In the spirit of pay transparency, we are excited to share the base salary range for this position is $68,000.00 - $75,000.00, exclusive of bonuses and benefits. This position is also eligible for an annual team bonus. We encourage you to apply and provide us with your compensation expectations when you do. We’re big on open conversations, so, let’s have one.
Primary Job Functions
Content Development and Optimization
Support development, execution and optimization of seminar/webinar presentations, email campaigns, video, brand advertising, editorial placements, white papers, case studies and guidebooks with audience-specific messaging
Recommend and conduct testing and other channel optimizations
Oversee project plans and provide regular status updates to leadership to enable strategic decisions and actions
Ensure compliance with both industry regulations and company policies and procedures
Collaborate within Marketing to ensure cohesive cross-channel campaign management
Campaign Tracking and Reporting
Monitor campaign set up within Salesforce and partner to monitor response management
Partner to set up campaign tracking codes, pull marketing lists and monitor reporting for accuracy
Assist analytics partners to review special data and conduct analysis related to campaign optimization
Regularly share campaign results and conduct channel reviews to enable informed, strategic decisions
General Marketing Support
Support the timely distribution of marketing collateral to prospects
Regularly track and share insights into market best practices
Stay up-to-date with latest technologies, developments and best practices
Assisting in the scheduling and preparation for events
Education/Qualifications
Bachelor's Degree (or equivalent experience) in marketing or related major
5+ years of digital marketing experience
Proven experience managing campaigns across search engine and key social platforms
Strong written and oral communication skills required
Experience working with Google Analytics, Salesforce and Salesforce Marketing Cloud
Experience with Hub Spot a plus
Proficient with Microsoft Office Suite or related software
WEG hires employees and makes decisions about their salary qualifications based on factors such as: the role to be performed; educational and professional experience, qualifications, skills and credentials; tenure, cost-of-living and demand for the role in the applicable market. Thus, the entire salary range for those who are classified as the Lead is $67,300.00 to $97,600.00.
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Comprehensive Benefits Offerings
Our benefits aim to balance four key elements that make life and work meaningful: health and wellness, financial well-being, professional development, and work/life harmony. You may participate in the following benefits & development opportunities:
Training and professional development
Medical, dental and vision coverage (Available to employees and their families)
Health Savings Account (HSA) with employer contribution and Flexible Spending Accounts (FSA) for medical, dependent, and transit expenses
Life and AD&D insurance – employer paid and voluntary options
Short-term and long-term disability, workers compensation – employer paid
401k with match and profit sharing
Wellness programs and resources
Voluntary benefits, including pet insurance
18 days of paid time off (PTO), accrued annually (25 PTO days after 4 years of service)
12 paid holidays each year (10 pre-determined and 2 floating days)
Paid parental leave and paid caregiver leave (Caregiver leave available after 6 months of tenure)
Reimbursement for tuition, licensing, and other credentials (Available after meeting service requirements)
Should you need reasonable accommodation when completing the application form or during the selection process, contact the Human Resources Department at 763-417-1700
Information provided on this application will be kept confidential and only be shared with those involved in the selection process.
Equal Opportunity Employer, including disabled and veterans. This organization participates in E-Verify.
Click the following link to view Federal and E-Verify posters: Link
OSHA Requirements: This position requires the ability to stand or sit for long periods of time, file documents in high or low cabinets, to use the telephone and to use the computer systems.
