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MarketAxess

EMEA Marketing Manager

Posted Yesterday
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Hybrid
London, England
Senior level
Hybrid
London, England
Senior level
The EMEA Marketing Manager will create, implement, and manage marketing campaigns, collaborate with sales leaders, and produce content to drive regional growth.
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About Us 

MarketAxess is on a journey to digitally transform one of the world’s largest financial markets, enabling the shift from analog, phone-based trading to a fully electronic marketplace. Why does this matter? Because our platform makes trading fixed-income more accessible, ultimately improving transparency, efficiency, and competition in the marketplace. Changing the way an established industry transacts is no easy feat. There will be twists and turns, because no one’s ever done this before. But now, more than 2,000 clients around the world rely on our solutions, and that number is only expected to grow in the years ahead. We know where we’re going. How we get there is up to us. Join us and help Take Us There. 

The Role

This is a key role in the global marketing team. It requires a mix of skills and experience across a range of marketing and communications disciplines. That includes product and content marketing, creative campaign management, event marketing and client engagement, social & digital marketing and broad external communication.

The EMEA Marketing Manager will be responsible for creating and implementing revenue-linked marketing campaigns to support our EMEA regional growth plans. They will partner closely with regional and local sales leaders and product managers to identify and target client segments and product needs, then develop the appropriate promotional materials and approaches to successfully reach them. That will include management of successful end-to-end marketing, from audience and needs analysis to value prop development through to creative production and campaign implementation and, important, reporting and analysis.

How You’ll Help Take Us There

  • Work with sales leaders, P&L owners and product managers to define and implement regional and client-segment marketing strategies
  • Support the strategy, and the development of content, for key EMEA client and prospecting events, working with global events manager
  • Create impactful global marketing content
  • Play an important role in supporting external and internal brand communications
  • Play a key role in further developing a robust, creative framework and best-practice approach for global marketing
  • Be a strong strategic go-to-market advisor to sales teams
  • Support leadership and executive comms and storytelling
  • Success will be measured on:
      • Impact of campaigns on target audiences, primarily through demand generation metrics, but also through brand perception and industry share of voice
      • Stakeholder engagement and sales support – making sure that sales and business leaders have all necessary tools and education to go to market effectively
      • Content production / material output & impact – consistent drumbeat of new thought leadership and engaging content
      • Creativity, communication and impact – the delivery of new ideas and approaches

What We’re Looking For

  • 7+ years of marketing experience, in either financial services or a strongly associated industry (i.e. complex, regulated)
  • Bachelor’s degree required, specialization in Marketing or related field preferred
  • Results-oriented with a track record in creating and executing successful and measurable integrated communication and marketing programs
  • Ability to simplify complex information without losing key ideas
  • Excellent written, presentation, and verbal communication skills
  • Strong self-motivation: ability to work autonomously, develop highly-functioning working relationships
  • Excellent people skills; be an influencer, advisor and partner
  • Strategic, but able to deliver tactically and be hands-on
  • High attention to detail
  • Strong project management skills
  • Fluency in written and spoken English required, professional proficiency in an additional language a plus

What You Can Expect from Us 

  • Central Location: based at our city offices near St Paul's.  
  • Free Food: We provide lunch each day of the week when the employee attends the office via our vendor Feedr as well as breakfast cereals, office snacks and drinks from our free vending machines 
  • Paid Time Off: 25 days annual leave entitlement plus 2 charity days
  • Reward for your service: We offer a two-week bonus holiday after completing each 5 years of service 
  • Core benefits: Besides competitive standard benefits package we offer private medical (PMI) for family, Cash Plan, health screenings, dental cover, 6X life assurance, critical illness cover, income protection, pension, car leasing (Tusker electronic cars), reimbursement for wellness stipend, interest free season ticket loan and a “Share Incentive” plan
  • Tuition Assistance and Professional Training: Benefit from on-demand learning, boot camps, and opportunities to attend conferences 

Collaboration and innovation are integral to our success – it's how we got to where we are and how we’ll maintain and grow our competitive advantage. We believe this best happens in an office environment. Employees in Marketing work in the office 3 or more days a week. This approach still allows for flexibility depending on the business function you work within but also helps us maintain a collaborative office environment long-term.

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Top Skills

Communications
Digital Marketing
Marketing
Project Management

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