Freelance - Marketing Graphic Designer

Job Description:

ICUC is the global leader in Social Media solutions for over 20 years. To date, the ICUC team consists of over 350 people, in over 35 countries, covering 50 languages around the clock. In an environment where the only constant is change, we create common ground between brands and audiences across communities and social media. Fueled by a unique culture built in and around meritocracy, we bring the passion, the know-how and the balance necessary to maintain the charted course we set for ourselves: to be the best, we employ the best. Are you ready to be part of the ICUC team?

Freelance Graphic Designer for Marketing

Contract role- Aug-Dec
We’re looking for a highly creative, social-first Marketing Designer who understands how to create content that captures attention and drives engagement across digital channels. You’ll translate marketing strategies into compelling creative assets that support brand awareness, demand generation, thought leadership, and lead generation.

The ideal candidate combines strong social media design expertise with UX/UI knowledge and illustration skills to create high-performing creative across multiple touchpoints.

Key Responsibilities
Design high-impact social media content for LinkedIn and other digital platforms, including:

• Static posts

• Carousels

• Infographics

• Campaign graphics

• Event and webinar promotions

• eBook and report assets

• Create illustrations, icons, and custom visual elements that strengthen storytelling and brand differentiation.

• Design landing pages and web assets with a strong understanding of UX/UI best practices.

• Collaborate with marketing to translate campaign objectives into engaging visual concepts.

• Design cohesive creative across multiple campaign touchpoints while maintaining visual consistency and supporting campaign objectives.

• Support demand generation campaigns with digital ads, email graphics, banners, and marketing collateral.

• Prepare production-ready assets across digital channels.

• Contribute creative ideas that improve engagement, click-through rates, and overall campaign performance.

• Manage multiple projects simultaneously while meeting tight deadlines.

Required Qualifications

• 5+ years of professional design experience.

• Strong portfolio demonstrating:

• Social media campaigns

• Digital marketing creative

• Landing page/web design

Illustration work

• Experience designing for B2B brands (SaaS or technology experience is a plus).

• Strong understanding of social-first design principles and platform best practices.

• Working knowledge of UX/UI design, including user journeys, layouts, accessibility, and conversion-focused design.

• Experience creating original illustrations and iconography.

• Excellent typography, composition, color, and visual storytelling skills.

• Ability to take creative direction while proactively bringing new ideas.

• Required Technical Skills

• Figma (Auto Layout, Components, and Design Systems)

• Adobe Creative Suite (Photoshop, Illustrator, InDesign, Adobe Express)

• Collaboration Tools (Monday.com , Google Sheets , Google Docs ,Slack)

Nice-to-Have Skills

• Adobe After Effects

• Experience creating simple motion graphics and animations for digital marketing

• Experience with Microsoft PowerPoint presentation design

• Basic HTML/CSS knowledge

What We're Looking For

• A strong eye for detail and visual quality.

• A creative thinker who understands both brand and performance marketing.

• Someone who works independently, communicates proactively, and thrives in a fast-paced environment.

• Comfortable collaborating with marketers, content strategists, and leadership.

• Able to move quickly while maintaining a high standard of design excellence.

Portfolio Requirements

• Applicants must include a portfolio showcasing:

• Social media campaigns

• Landing pages or UX/UI projects

• Illustration work

• Brand and marketing design

• B2B marketing examples (preferred)

Additional information:

Vacancy: Is this posting for the purposes of filling an existing vacancy? Yes

The freelance salary range is up to USD$5k per month. Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills. 

AI Disclosure: [dentsu] utilizes artificial intelligence tools as part of its recruitment process, as during the sourcing and screening stages. All other parts of the dentsu application and hiring processes do not utilize artificial intelligence tools.

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact [email protected] or to begin a conversation about your individual accessibility needs throughout the hiring process.

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