George & GM Manager

Competitive salary plus benefits

At Asda, we want you to find your everything. As our George and GM Manager, you’ll ensure our customers enjoy a stylish, seamless, and satisfying shopping experience. You’ll take ownership of the George and General Merchandising departments, leading a team to deliver brilliant merchandising, availability, and visual standards. You’ll use your commercial insight to drive sales, manage stock, and respond to trends—while creating a positive, inclusive environment where your team can thrive.
What makes a brilliant George and GM Manager:
• Brand ambassador: You’re passionate about fashion and general merchandise, and you bring the George brand to life in-store.
Put the customer first in everything you do — from product availability to layout and service.
• Lead and develop your team to deliver warm, helpful, and knowledgeable support to every shopper.
• Create a department that inspires, with engaging displays, seasonal features, and a seamless shopping experience.
• Use data and insight to make smart decisions on stock, layout, and promotions that meet customer needs.
• Collaborate with store leadership to deliver a consistent and high-performing store experience.
• Champion safety, compliance, and operational excellence across your area.
What you’ll bring:
• Experience managing or supervising in a retail clothing or general merchandise environment.
• A strong eye for detail and a flair for visual presentation.
• Confidence using data to inform decisions and improve performance.
• A collaborative approach and a passion for developing others.
• Flexibility to work a range of shifts, including weekends and evenings.

Everything you'll love

Alongside a competitive salary, you'll get lots of other great benefits too, including:

• Colleague discount: 15% off your shopping at Asda from day 1 for you and a nominated user

• Discretionary company bonus scheme

• Access to an enhanced electric car scheme

• Free eye test for you and your nominated user

• Discounted rates and special offers on Asda services such as Mobile, Pharmacy, Opticians, Personal Loan, Pet Insurance, Travel Insurance, Travel Money, Tyres, Breakdown Cover

• Stream: access to flexible pay, income tracker, financial coaching, exclusive savings account and much more

• Company pension

• Wellbeing: including 24/7 virtual GP, 24/7 EAP service, as well as access to free counselling, legal, mortgage, cancer and bereavement support

• Asda Allies Inclusion Networks – helping colleagues to make sure everybody is included and that our differences are recognised and celebrated

• Excellent parental leave policies, including maternity & adoption leave, paternity leave, shared parental leave, neonatal care leave, and support for those doing fertility treatments.

• Colleague recognition programme

• Special offers and discounts across a range of services and activities, from airport parking to theme parks and cinemas