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Wise

Global Consumer Product Marketing Manager

Posted Yesterday
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Hybrid
London, Greater London, England
Mid level
Hybrid
London, Greater London, England
Mid level
As a Global Consumer Product Marketing Manager, you will oversee Wise's positioning for potential customers, utilizing data insights and collaborating with teams to shape effective marketing strategies across global surfaces.
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Company Description

Wise is a global technology company, building the best way to move and manage the world’s money.
Min fees. Max ease. Full speed.

Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money.

As part of our team, you will be helping us create an entirely new network for the world's money.
For everyone, everywhere.

More about our mission and what we offer.

Job Description

At Wise we’re building money without borders, for people without borders. Our mission is to make moving money around the world instant, transparent, convenient, and eventually free. Wise now has millions of customers all over the world who trust us to manage their money and make it easier to live an international life. Sending, receiving, spending, and holding – anywhere in the world.

The “discoverability” of Wise is critical to this mission. For millions of people, the website and logged-out experience is the very first touchpoint. This is where they learn what Wise is, how Wise can help them, and why they should choose us over others. We’re looking for a Product Marketing Manager to own how we position Wise across our logged-out and discovery surfaces globally as well as locally.

As part of the Discovery product team, you’ll own how Wise is positioned to potential customers at the very start of their journey. You keep a close eye on micro and macro trends, mapping what people expect when they look for financial solutions and shaping the product and content to meet those expectations. Working closely with design, research, SEO, and regional teams, you’ll drive adoption through clear value propositions and strong positioning across our logged-out website, landing pages, and acquisition surfaces.

You’ll work with marketing to build awareness and conversion campaigns that connect with customers in our main markets. Whether it’s through homepage, or SEO-driven content, your job is to make sure people understand what Wise can offer them, and why Wise is ultimately the smart choice.

You’ll keep your finger on the pulse of how customers perceive us. That means listening to customer feedback, monitoring competitive moves, and making sure the team understands what resonates and what doesn’t. You’ll translate these insights into clear positioning frameworks that inform logged out surfaces and product narratives that shape both acquisition and onboarding.

Qualifications

What we’re looking from you

  • Strong positioning experience: You’ve built or refined product narratives that differentiated a brand or product in a competitive space. You can make complex products simple and compelling.
  • Data-informed decision making: You use customer insights, research, and performance data to shape messaging and evaluate success. You’ve built metrics frameworks that link comms to adoption.
  • Experience across acquisition surfaces: You know how websites and landing pages work as product surfaces, not just as marketing channels.
  • Global mindset: You understand localisation, customer segmentation, and how to balance global consistency with local relevance.
  • Collaborative leadership: You can work across product, engineering, marketing, and regional teams, bringing alignment without losing speed.
     

What’s in it for you?

  • The chance to own Wise’s global positioning at the very first touchpoint for millions of customers.
  • Autonomy to set the product marketing strategy for Discovery, with the support of a talented team.
  • A competitive compensation package, including RSUs.
  • A hybrid working model, allowing for a blend of home and office work.
  • A generous self-development budget and comprehensive benefits package.
  • The chance to work in a diverse, inclusive, and innovative environment.

Additional Information

For everyone, everywhere. We're people building money without borders  — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive.

We're proud to have a truly international team, and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.

If you want to find out more about what it's like to work at Wise visit Wise.Jobs.

Keep up to date with life at Wise by following us on LinkedIn and Instagram.

Top Skills

Product Marketing
Seo

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