Global Product Marketing Manager

Posted 2 Days Ago
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London, Greater London, England
Mid level
HR Tech
The Role
The Global Product Marketing Manager at Orgvue will enable the go-to-market program for the company's organizational design platform. Responsibilities include understanding buyer personas, developing sales tools and marketing content, and planning product feature launches. Collaborating with internal teams to drive sales engagement and create value propositions based on market intelligence are key aspects of the role.
Summary Generated by Built In

Description

Orgvue is an organizational design and planning platform that empowers your business to transform its workforce by understanding the work people do and the skills they have. Our platform connects strategy to structure, providing clarity of vision, so you can build a more adaptable, better performing organization that thrives in a constantly changing world of work.

The world’s largest and best-known enterprises and consulting firms use Orgvue to visualize and model current and future states of the organization and make faster, more informed decisions. The company is headquartered in London, with offices in Philadelphia, The Hague, Toronto, and Sydney.

About the role

Orgvue is looking for a driven product marketer to enable the go-to-market programme of the Orgvue product. You will be responsible for making Orgvue “fly-off the shelf” and will be the glue that binds our product strategy to the tactics that drive success in sales and marketing and achieve results. You will know our client’s buying teams, what motivates them, challenges them, who and how they influence the buying process. You will be an expert on market trends and our competitors, and you will use this knowledge to bring to market compelling differentiated value propositions and messaging. With the support of the Head of Product Marketing, the Product Management and Marketing teams, you will create meaningful, digestible sales toolkits and client facing materials that clearly articulate the value of working with Orgvue.

This is a high-profile role that requires energy, a collaborative can-do approach and an absolute focus on doing what drives our business forwards.

Key responsibilities

Market intelligence

  • Be the expert on our buyers, who they are, how they buy and who they influence in the buying process
  • Become the internal voice of our clients, their challenges, and the problems we solve for them.
  • Understand and document our buyer journeys, including where they get information, and the what, when and why behind the decisions they make. Then drive our go-to-market assets and plans based on what you learn
  • Know our competition, how they are positioned and how we should react

Create compelling go-to-market tools

  • Collaborate with Product Management, Sales, Marketing and Sales Enablement colleagues to develop solutions and positioning that resonates with our target buyer personas and accelerates the buying process
  • Own the development of collateral, marketing content and sales tools, with the support of Marketing colleagues, in line with the messaging that drives sales and client retention
  • Plan the launches of new product features and manage the cross-functional implementation of the plan.
  • Communicate, evangelise and drive Sales engagement of collateral and tools through enablement platforms, L&D activity and direct communication including sales meetings, newsletters and other tools like Teams
Requirements
  • Bachelor’s degree and 3+ years marketing, product marketing or product management with demonstrably keen business acumen
  • Ideally, experience in a business to business software company in the HR marketplace
  • A firm customer champion, obsessed with living in the minds of our clients
  • Strong sales-facing written and verbal communication skills. Able to confidently present to senior groups with a proven record of supporting sales to meet and exceed pipeline and revenue targets
  • Experience with sales enablement, CRM and marketing automation platforms
  • Superb leadership, communication, cross-functional team collaboration and project management skills
  • A dual-minded approach: highly creative and an excellent writer but also process-driven
  • Must have high energy, passion and a positive can-do attitude
Benefits
  • Hybrid working - 2 days a week in the London office
  • Wellbeing: Sanctus Coaching, Virtual fitness sessions, Wellbeing webinars, Annual Wellbeing day
  • Subsidised Gym Membership
  • Private Medical Insurance (including Dental and Vision) and Life Assurance
  • 25 days holiday (increasing to 30 days at a rate of 1 extra day per year)
  • Summer Fridays (half-day Fridays for the months of July and August)
  • Employer pension contribution of 5% of your gross salary, if you contribute a minimum of 3%
  • Season ticket Loan
  • Cycle to Work Scheme
  • Annual Discretionary Bonus

'Here at Orgvue we promote individualism and a diverse workforce to build on our future success'

The Company
HQ: Philadelphia, PA
196 Employees
On-site Workplace

What We Do

Orgvue delivers an altogether richer, more visual organizational design and workforce planning experience. Our SaaS platform empowers large enterprises to continuously plan for the future from ‘strategy to people’, so they can make faster workforce decisions in a constantly changing world. With Orgvue, organizations can confidently build the businesses they want tomorrow, today.

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