Marketing Manager

Brand & Marketing is leading the charge to disrupt our industry. We know that money is a big deal – so much more than a set of products and services. The work will be challenging and the deadlines sometimes tough. But when our purpose is combined with the right people, the impact is powerful. And we can have fun doing it. 

This is an exciting opportunity to really get involved in how we communicate change to our customers.  

We are happy to consider flexible working approaches to help you perform at your best.

This is a 12-month Fixed Term Contract opportunity. 

At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected. 

For this job you'll be located at our nearest regional office or hub. There will be a need to regularly connect with colleagues for collaboration and in some locations, you’ll be expected to spend at least two days a week, or if part time you'll spend 40% of your working time, in the office. If your application is successful, your hiring manager will provide further details on how this works.

If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can.

What you’ll be doing

As the Marketing Manager, you will represent Brand and Marketing in project forums, making sure the customer voice is always present and influencing decisions. You will use data and insight to shape activity, setting clear objectives and measuring what success looks like from the start.

You will build a strong test and learn approach into your work, helping teams move faster, learn quickly and improve outcomes. You will also create and manage customer communications and assets that align to change, working across teams to deliver them smoothly from start to finish.

You will track performance, turning results into clear insights and practical improvements for future campaigns. At the same time, you will ensure all communications meet Virgin Money brand standards and are delivered in line with marketing governance, including Customer Communications Frameworks and Communications Policy.

About you

As a minimum, you’ll have:

• Experience of planning, organising and prioritising multiple marketing activities, with evidence of managing deadlines and stakeholder expectations

• Demonstrable ability to manage and influence stakeholders, with examples of building effective working relationships across teams

• Experience of developing or delivering marketing communications or campaigns, showing knowledge of core marketing principles

• Strong attention to detail, with evidence of reviewing and quality checking communications or campaign assets

• Experience of using data or insight to support decision making, problem solving or continuous improvement

• An understanding of relevant marketing regulations and data protection requirements, with experience of applying these in practice 

Our customer first behaviours put customers and members at the heart of how we work together. They are the set of behaviours that every colleague needs to display, in every role:

• Feel what customers feel - We step into our customers’ shoes, using their feedback and insights to empathise with them and to understand their needs, so that every decision we make starts and finishes with our customers in mind

• Say it straight - We are brave in speaking out and saying what we think – we’re honest and direct with good intent, openly sharing diverse perspectives to reach the best conclusions and using language everyone can understand

• Push for better - We don’t settle for mediocrity, we challenge the status quo, taking responsibility for continuous improvement and personal development

• Get it done - We prioritise what will have the greatest impact, we are decisive, and we take accountability for delivering brilliant customer outcomes

You can strengthen your application by showing how our customer first behaviours resonate with you, and where you may have already demonstrated these.

The extras you’ll get

There are all sorts of employee benefits available at Nationwide, including:

• 25 days holiday, pro rata

• Access to private medical insurance

• A highly competitive pension to help you build a strong foundation for retirement

• Access to an annual performance-related bonus

• Training and development to help you progress your career

• A great selection of additional benefits through our salary sacrifice scheme

• Life assurance to provide peace of mind for you and your loved ones in the event of your death

• Wellhub – access to a range of free and paid options for health and wellness

• Up to 2 days of paid volunteering a year

Banking – but fairer, more rewarding, and for the good of society

We forge our own path at Nationwide.

As a mutual, we’re owned by our members - those customers who bank, save or have a mortgage with us. We challenge the financial sector status quo. We don’t see customers as the engine of our own profit. We share our profits with them and put their needs first. Always there when they need us. Supporting them and their lives.

If you’re inspired by fairer finances, passionate about making a meaningful impact, and truly care about our customers, you’re one of us.

At Nationwide, you are challenged to grow and rewarded for doing so. Valued. Recognised. Inspired to be your best. As a community, we want our working lives to count. As a team, we celebrate what we achieve. As a standard-setter, we work for the good of customers, communities, and broader society.

We are purpose-driven. Uncompromisingly customer. Unstoppably Nationwide.

What to do next

If this role is for you, please click the ‘Apply Now’ button. You’ll need to attach your up-to-date CV and answer a few quick questions for us. 

We respond to everyone, so we will be in contact shortly after the closing date to let you know the outcome of your application.