Job Description
We are seeking a dynamic and passionate Paid Search Associate to join our paid media team. In this pivotal role, you will collaborate closely with the paid search lead, driving excellence across all areas of our paid search campaigns. Your contributions will be vital in shaping our success in the UK and expanding our reach into new markets.
As a Paid Search Associate, you will play an integral role in our paid media team, working closely with internal stakeholders and media partners to drive growth and optimize campaign performance. This position offers a unique opportunity to operate in a dynamic environment within the firm, where culture and collaboration are highly valued.
Job Responsibilities:
- Collaborate with the paid search lead to develop and execute a comprehensive paid search strategy that resonates with target audiences and aligns with commercial goals.
- Manage the day-to-day running of paid search campaigns, focusing on planning, execution, and reporting.
- Monitor and analyze paid search performance using analytics tools, and adjust strategies to optimize results.
- Collaborate with cross-functional teams, including marketing, design, and content, to update and create new ad copy, ensuring legal and compliance approval.
- Work with the Experimentation team and Organic search lead to test the effectiveness of paid search, including ongoing incrementality testing.
- Prepare regular reports on paid search performance, keyword analysis, competitor analysis, and provide insights and recommendations for improvement.
- Support the paid search lead in delivering strategic initiatives.
Required Qualifications, Capabilities, and Skills:
- Previous experience in a paid search marketing role (exposure to investment or financial services is desirable).
- Experience with web and app analytical tools.
- Passion for exploring the latest search and digital trends.
- Strong project management skills, with experience in running end-to-end initiatives in a fast-paced environment.
- Analytical mindset with a test & learn approach, comfortable working with data to identify trends and growth opportunities.
- Strong attention to detail with a focus on effective documentation to support collaboration.
Preferred Qualifications, Capabilities, and Skills:
- Experience with Google Ads, Microsoft Ads, and Apple Search Ads.
Strong interpersonal skills and ability to work in a hyper-collaborative environment
#ICBCareer
About Us
J.P. Morgan is a global leader in financial services, providing strategic advice and products to the world's most prominent corporations, governments, wealthy individuals and institutional investors. Our first-class business in a first-class way approach to serving clients drives everything we do. We strive to build trusted, long-term partnerships to help our clients achieve their business objectives.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
About the Team
Our professionals in our Corporate Functions cover a diverse range of areas from finance and risk to human resources and marketing. Our corporate teams are an essential part of our company, ensuring that we're setting our businesses, clients, customers and employees up for success.
Marketing & Communications teams shape the firm's brand and protect and grow the firm's excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships globally. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through our websites, mobile apps, and paid media channels based on what is best for the customer.
