Analyze campaign data and optimize processes for client performance. Implement AI solutions and ensure data integrity while providing actionable insights.
Reporting to: Director of Performance
About the Role
Somerce is a TikTok Shop specialist agency focused on driving GMV growth for brands. We work with some of the fastest-growing beauty, fashion, lifestyle and FMCG brands in the UK, US and EU, managing everything from live commerce and affiliates to paid media and trading strategy. We have a unique role for a data analyst / prompt engineer to work at the cutting edge of social commerce and AI, who will suit a self starter which is keen to leave their mark in data and marketing.
Key Responsibilities
Campaign Data Management
- Support account managers to ensure they have relevant data for client performance
- Optimise and automate analysis processes to maximise return for client and identify for account managers where they are gaps in performance
- Provide data transparency through reports from senior to junior staff, and clients
- Evangelise data story telling
AI and Revenue Generation
- Build an AI and data pipeline that enables the team spot revenue and costs opportunities
- Build opportunities into plans for clients and present ideas back to clients
- Explore and implement AI agent solutions to improve efficiency in reporting, research, and campaign management.
- Support data integrity across platforms, ensuring consistency and accuracy.
- Ensure data security is a top priority for all clients
Skills & Experience
- Strong knowledge of paid social platforms (Meta, TikTok, Google Ads).
- Proficiency in SQL and Python for data analysis and automation.
- Experience with APIs and data integration.
- Strong Excel/Google Sheets skills.
- Understanding and demonstrated usage of of AI LLM and agent frameworks is required
- Experience or knowledge of building or deploying AI agents for automation, data analysis, or research tasks.
- Ability to understand marketing data and translate into actionable recommendations.
- Experience in building data pipelines
- Experience in an agency setting is a plus.
Personal Attributes
- Analytical thinker with attention to detail.
- Problem-solver with a focus on efficiency.
- Curious about AI applications in marketing and operations.
- Comfortable working independently and with cross-functional teams.
- Excellent written and verbal communication skills
- Self starter
What We Offer
- Exposure to both marketing and technical problem-solving.
- Opportunity to shape how the agency works at scale.
- Growth path into senior operations
Top Skills
Excel
Google Sheets
Python
SQL
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