PFA Field Product Manager - Electrophysiology - UK, Ireland & Nordics

At Abbott, we’re leading the way in developing advanced technologies to diagnose and treat cardiac arrhythmias. Our Electrophysiology (EP) division is at the forefront of innovation, empowering physicians with tools that are transforming patient care.

We’re not just imagining the future of cardiac care—we’re building it – and our Volt™ Pulsed Field Ablation (PFA) System is helping reshape the treatment of atrial fibrillation.

We are recruiting for a new position of Field PFA Product Manager to be dedicated to supporting our PFA technology, leading on the planning and execution of our PFA solution launch across UK, Ireland & Nordics and assisting the field team with operational marketing requirements to ensure the achievement of PFA portfolio goals.

What you’ll do:

• Deliver PFA product training and demonstration to drive product positioning and the value propositioning with the customers

• Collaborate with the Education team to build, manage and roll out tailored education curricula based on key messaging for Abbott PFA solutions

• Act as central Abbott PFA Solution contact and install coordinator across the region, overseeing full project lifecycle of all account launches

• Lead Abbott PFA Solution Limited and Full Market Release processes, collaborating with internal stakeholders to meet deliverables

• Track regional Abbott PFA Solution account readiness and develop strategic plans to optimize timelines, resources and outcomes

• Ensure SOP compliance in planning, execution and evaluation of all launch activities and partner with EMEA marketing team to ensure aligned messaging

• Manage stakeholder communications and customer engagement touchpoints, create and lead customer engagement programs and events to drive brand loyalty and clinical engagement

• Lead brand strategy for Abbott PFA solution in the North region tailored to customer needs and country-specific compliance

• Develop and execute social media strategies including customer-led sharing and digital campaigns

• Analyze regional market trends, customer feedback, and competitor activity in PFA and provide continuous market insights and data-driven recommendations

• Support forecasting, sales targeting, budget planning and marketing campaigns specific to Abbott’s PFA solution

• Promote a culture of ownership, accountability, and collaborative success, ability to motivate field teams for high performance

What you’ll need:

• Degree educated
• Diploma in Chartered Institute of Marketing preferred but not essential, ideally alongside prior product management experience
• Experience of a customer-facing role dealing with HCP’s within the field of EP, expertise in device support and procedure workflows, ideally with some prior sale/commercial exposure
• Understanding of PFA market drivers and development of market environment
• Demonstrated success in education/training delivery and content creation with experience or a strong interest in digital marketing and social media
• Excellent Microsoft Office computer skills, particularly Excel, PowerPoint, Adobe and media management products
• Self-driven and results orientated
• Strong at data analysis and leveraging insights
• Strong interpersonal skills, with excellent written and verbal communication skills
• A natural forward planner who critically assesses own performance.
• Good time management and organisational skills
• Willingness to travel (c.50% of the time), across the region, ideally living close to a major airport

As you’d expect from a global healthcare company, Abbott offer a fantastic range of benefits to support you and your family.

Working at Abbott

At Abbott, you can do work that matters, grow and learn, care for yourself and your family, be your true self, and live a full life. You will have access to career development opportunities within an international company recognized as a great place to work in multiple countries. Abbott has been named one of the most admired companies in the world by Fortune and is recognized for its commitment to diversity, inclusion, and innovation.

We are an equal opportunity employer and value diversity in our workforce. We welcome applications from all qualified individuals regardless of gender, age, ethnicity, religion, disability, sexual orientation, or any other characteristic protected by law.

How to Apply

Applications are reviewed as they are received, so we encourage you to apply early. The position may be filled once a suitable candidate is identified.

Deadline for applications: 30th September