Product Marketing Manager (Noir)

Posted 2 Days Ago
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Remote
Senior level
Software
The Role
The Product Marketing Manager will drive the adoption and growth of Noir by developing content and messaging aligned with Aztec's marketing strategy. Responsibilities include content creation, leading a developer conference, strategizing research campaigns, positioning Noir in the zk ecosystem, and fostering an open-source community.
Summary Generated by Built In
About Aztec

At Aztec, our goal is to add privacy to Ethereum.

In the current public blockchain paradigm, users and entities unknowingly broadcast data in the public, compromising privacy and security to get trustlessness.

Not only are unencrypted blockchains inherently privacy-exposing, they require significant redundancy to compute and verify the legitimacy of transactions.

Implementing scalable encryption in a public blockchain paradigm requires cutting-edge math and engineering. Thankfully, our team of scientists and engineers invented Plonk, the industry-standard zkSNARK, and Noir, the universal language of zero knowledge.

Now, we’re building a first of its kind Layer 2 with private smart contracts. This requires new cryptographic primitives, a zero-knowledge DSL for writing contracts, a privacy-friendly execution environment, a carefully designed set of circuits that prove the validity of the chain to L1, a decentralized block-building and proving mechanism, and a top-tier user and developer experience. And it’s now time to bring it to market.

We’ve raised $125 million from industry-leading investors including a16z crypto, Paradigm, Variant, Consensys, and a_capital, and we’re growing quickly.

Role focus:

This role is focused on driving Noir’s adoption and growth. The Noir PMM will work closely with Noir developers to gain a deep understanding of key value propositions such as flexibility, developer experience, and modularity to position and promote Noir as the leading language for writing zk applications. Working closely with the Aztec marketing team, the Noir PMM will develop content, messaging, and positioning in line with Aztec’s overall marketing strategy and roadmap.

Roles and responsibilities:

  • Own content development related to Noir, including cases studies and blog posts focused on helping users understand key value propositions 
  • Lead NoirCon developer conference with support from the events lead and Noir product manager to develop programming. 
  • Drive the strategy and positioning for Noir Research Campaigns and maximizing the impact of major feature releases
  • Position Noir within the wider zk ecosystem with user-informed technical and strategic content comparing Noir to other solutions 
  • Support Aztec’s marketing team with relevant technical content that connects Noir with the wider Aztec community 
  • Lead efforts to integrate Noir into strategic ecosystem projects, such as PSE projects and high priority hackathon teams
  • Foster Noir’s open source community with strategic co-marketing campaigns and processes aimed at making contributions accessible and organized for the ecosystem
  • Measure impact of marketing efforts across the user journey and develop an informed Noir user funnel based on measured outcomes 

Qualifications:

  • Bachelor's degree in related technical field 
  • 5+ years of relevant work experience including 3+ years of product marketing experience for a complex product with a technical user base.
  • Excellent written communication skills. Must be capable of creating content that tells a compelling story about Aztec and explains its benefits to potential users. 
  • Experience setting strategic direction and leading product launches that require input and execution across teams. 

Nice-to-have experience:

  • Located in the UK or can operate in Greenwich Mean Time Zone
  • Familiarity with current Ethereum tooling (for inspiration)
  • Familiarity with other private blockchain technologies like ZCash
  • Knowledge of peer-to-peer decentralized networking tools

What we offer:

  • A highly competitive compensation package (including equity)
  • Flexible and remote work environment
  • 25 days holiday + bank holidays annually
  • An opportunity to work at the cutting edge of blockchain with a world class cryptography and engineering team

Aztec Labs is an equal opportunity employer and we value creativity, diversity, and intellectual curiosity. If you're passionate about leveraging your creative talents to make a real-world impact, and if you want to be part of a team that's shaping the future of digital privacy, then we would love to hear from you.

Top Skills

Zksnark
The Company
HQ: Clerkenwell
84 Employees
On-site Workplace

What We Do

The privacy-first Layer 2 on Ethereum.

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