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Go1

Product Marketing Manager

Posted 6 Days Ago
Easy Apply
Remote
Hiring Remotely in United States
Mid level
Easy Apply
Remote
Hiring Remotely in United States
Mid level
The Product Marketing Manager at Go1 will develop product positioning, create marketing assets, support sales and customer teams, and provide market insights to drive product adoption and revenue growth.
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At Go1, we’re on a mission to enable companies to achieve the impossible by maximizing the potential of their people. From a small startup to the world’s largest aggregator of learning content, we’ve grown by solving hard problems, embracing ambiguity, and never standing still.
If you thrive on change, get energy from big, complex challenges, and are excited to grow fast alongside smart, ambitious people, then Go1 might be exactly what you’re looking for. We offer autonomy with accountability, space to experiment, and the opportunity to shape solutions that impact millions of learners worldwide. We don’t have all the answers — and that’s the point. We figure it out together. Every line of code, every conversation, every bold idea helps move us closer to our mission: to enable individuals, organizations, and society to progress. There’s still so much to build — and even more to discover. Go there with us...

About the role 

The Product Marketing Manager will join a small but highly impactful Product Marketing team and play a critical role in how Go1’s products are positioned, understood, and brought to market across Sales, Customer Success, and Partners. 

This is a hands-on, execution-focused Product Marketing role designed for a PMM with solid foundational experience who thrives in close partnership with revenue and customer teams. You’ll translate product strategy and market insights into clear positioning, compelling narratives, and field-ready assets that directly support pipeline growth, customer adoption, renewals, and expansion. 

You’ll own defined Product Marketing initiatives and assets end-to-end, while partnering closely with senior Product Marketers on broader positioning, narrative development, and go-to-market planning. Your work will show up every day in how Go1 is pitched, sold, onboarded, and expanded with customers. 

What you’ll do: 

Positioning & Messaging 

  • Support the development and evolution of product positioning for Go1’s offerings, ensuring messaging resonates with priority customer segments, use cases, and buyer personas.
  • Translate positioning into clear, customer-friendly narratives that can be consistently applied across marketing, sales, customer, and partner touchpoints.
  • Partner with Product, Brand, and Marketing teams to help ensure consistency and clarity across Go1’s messaging. 

Go-to-Market & Sales / Customer Storytelling 

  • Create and maintain high-impact sales, customer, and partner-facing assets that support effective prospecting, deal progression, onboarding, renewals, and expansions, including pitch decks, demo support materials, objection handling, ROI narratives, executive briefings, and RFP responses.
  • Develop templates, talk tracks, and narrative frameworks that enable Sales and Customer Success teams to run confident, value-driven conversations such as QBRs, renewal discussions, and upsell motions.
  • Partner closely with Sales, Customer Success, and Partner teams to roll out messaging and assets, supporting understanding, adoption, and consistent usage in the field.
  • Support go-to-market initiatives and product launches through internal enablement, readiness materials, and cross-functional coordination. 

Market & Customer Insights 

  • Build a strong working understanding of the learning and HR technology landscape, including customer needs, market trends, and competitive alternatives.
  • Contribute market and competitive insights to Product Marketing outputs such as battlecards, messaging guidance, and internal storytelling.
  • Bring voice-of-customer and voice-of-sales insights into the Product Marketing team through analysis of Gong calls, win/loss insights, Salesforce data, and direct field feedback. 

What you'll bring:   

  • 3–5 years of experience in product marketing, go-to-market, content marketing, or a related role.
  • Experience partnering with and influencing cross-functional teams such as Product, Sales, Customer Success, Partnerships, or Marketing.
  • Strong storytelling skills, with the ability to translate complex product concepts into clear, compelling narratives.
  • Excellent writing and presentation skills, with comfort adapting messaging for different audiences and formats.
  • Demonstrated experience creating sales or customer-facing assets that are actively used by field teams.
  • Research and analytical skills, with the ability to use data and insights to strengthen messaging and go-to-market execution.
  • Experience in learning, HR tech, or B2B SaaS is a plus, but not required. 

This is a remote position with a high preference for West Coast-based candidates.  

At Go1, your base pay is one part of your total compensation package. This role pays between $120,000 and $140,000, and your actual base pay will depend on your skills, qualifications, and experience. This role is also eligible for the employee bonus plan and employee stock options. 

#LI-REMOTE #LI-DH1

Perks and Benefits 

What makes Go1 special? Every one of our employees. When we work together, great things happen! When you join the Go1 team, you not only get to work with an outstanding bunch of people, but you're also supported to continue your own personal growth and development in an inclusive and flexible environment, with benefits including:  

  • Competitive incentive plan in addition to salary
  • Employee Stock Option Plan 
  • Insurance benefits with generous premium coverage
  • Flexible approach to work 
  • Monthly work from home or transport reimbursement
  • One time work from home office set up budget
  • Unlimited access to the Go1 Learning Hub
  • Professional development fund 
  • Volunteer leave to give back to the community 
  • PTO + Wellbeing days
  • Flexible public holidays - take the days off that are important to you, swap out the ones that are not 
  • Family planning & parental leave, plus support for parents returning to work 
  • Wellness initiatives and an Employee Assistance Program 

We are committed to facilitating a barrier-free recruitment process and work environment. If you require any accommodations, we welcome you to let us know so we can work with you to participate fully in our recruitment experience.

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