Revenue Enablement Content Strategy Manager

Working at Atlassian
Atlassians can choose where they work - whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.
About the Role
We're looking for a sharp, organized, and audience-obsessed Enablement News and Campaign Manager to design and drive just-in-time enablement programs, that span news and campaigns and webinars across our revenue-generating audiences-Sales, Technical Sales, Partner Sales, Customer Success, and RevOps. Your mission is to deliver high-impact, role-relevant, and actionable just-in-time enablement that fuel awareness, alignment, and performance across Sales and Success audiences.
You will be responsible for developing and managing the news and campaign strategy and enablement modalities to ensure business critical information is in the hands of Sales and Success to support every customer interaction.
This is a hands-on, outcome-oriented position for someone who can think strategically, write and guide to clarity, and execute reliably at scale.
Key Responsibilities

• Lead Newsletter:
  
  • Own end-to-end execution of a centralized, bi-weekly audience-based newsletter: content curation, scheduling, publishing.
  • Develop and roll out intake processes, contributor guidelines, editorial calendars, and publishing workflows.
  • Prototype and test newsletter formats to continuously improve newsletter accessibility.
  • Define, track and report engagement metrics (open rates, clicks, feedback).
  • Drive internal education, awareness, and buy-in for contributors and field readiness leaders.
• Establish News Governance:
  
  • Stand up news governance: content standards, submission SLAs, formatting/linking guides.
  • Define approval processes and support mechanisms for contributors.
  • Build a "single source of truth" hub (e.g., Confluence) for all audience-based news.
• Audience Assessment & Planning:
  
  • Complete stakeholder interviews to capture voice of audience, needs, and preferences.
  • Audit existing news channels, overlaps, and pain points.
  • Develop a short- and long-term news and campaign strategy aligned to business priorities.

• Just-in-Time Enablement Strategy
  
  • Build and manage a role-based just-in-time enablement strategy and roadmap across Sales and Success teams.
  • Tailor news and campaigns by audience segment: who needs to know what, why, and when.
  • Lead editorial planning in sync with product updates, enablement programs, and strategic initiatives to ensure we include in the just-in-time enablement strategy.
• Drive Contributor Enablement
  
  • Onboard and coach news providers across functions on message clarity, structure, and audience fit.
  • Deliver templates, best practices, office hours, and self-service tools to support contributor success.
• Govern & Optimize
  
  • Maintain content quality through strong governance frameworks and regular reviews.
  • Launch and refine a metrics dashboard to track engagement, audience reach, and feedback.
  • Facilitate quarterly retrospectives to optimize content, cadence, and performance.
• Collaborate Cross-Functionally
  
  • Work across marketing, product, RevOps, enablement, knowledge management and field leaders to streamline comms and reduce noise.
  • Partner in campaigns to align messaging across Sales and Success teams.

Ready to Make Impact?
You'll be the voice that ensures our revenue teams are aligned, equipped, and ready to win. If you thrive on clarity, crave cross-functional momentum, and love helping teams focus on what matters-this is your role.
Compensation
At Atlassian, we strive to design equitable, explainable, and competitive compensation programs. To support this goal, the baseline of our range is higher than that of the typical market range, but in turn we expect to hire most candidates near this baseline. Base pay within the range is ultimately determined by a candidate's skills, expertise, or experience. In the United States, we have three geographic pay zones. For this role, our current base pay ranges for new hires in each zone are:
Zone A: $152,100 - $198,575
Zone B: $137,700 - $179,775
Zone C: $126,900 - $165,675
This role may also be eligible for benefits, bonuses, commissions, and equity.
Please visit go.atlassian.com/payzones for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.
Benefits & Perks
Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits .
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
To learn more about our culture and hiring process, visit go.atlassian.com/crh .