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ForFarmers

Ruminant Account Manager

Posted 10 Days Ago
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United Kingdom
Senior level
United Kingdom
Senior level
The Ruminant Account Manager drives sales strategy in ruminant accounts, enhances market value, achieves sales targets, and promotes collaboration with sales teams.
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Job Title:             Ruminant Account Manager

Location:             Remote

Contract:             Permanent/

Hours:                 Full-time 37.5 hours per week

CONTEXT

The Ruminant Sales Account Manager is responsible for the commercial implementation of the sales strategy through direct sales into the ruminant account sector as identified within CRM.  The Ruminant Account Manager converts the strategic and commercial principles into operational activity to deliver growth in value from targeted sector.

The Ruminant Account Manager reports to the Penrith Sales Manager.

PURPOSE OF THE JOB

  • To service and add value to agreed ruminant accounts in line with the Horizon 2020 strategy.
  • To increase total added  value  from  agreed  ruminant  accounts
  • To achieve growth in target market segments
  • To achieve sales targets and support the shift from volume to value.

REQUIREMENTS

  • Minimum of 5 years of relevant working experience
  • Knowledge of the region and relevant  networks in the region
  • Knowledge of relevant business processes on farm
  • Team player
  • Analytical and problem solving skills
  • Communication skills
  • Knowledge of ruminant market
  • IT competent

KEY ACCOUNTABILITIES

Selling Skills and Account management:

  • Achievement of sales targets
  • To implement selling price movements in line with Sales Manager instruction
  • To optimise selling price movements
  • To ensure full compliance with company credit management procedures
  • Build account plans for your main customers
  • Prepare and implement sales plan using  in conjunction with CRM
  • To ensure all CRM customer and prospect files are kept up to date
  • To fully utilise the CRM management package to identify and target potential growth opportunities
  • To review monthly with Sales Manager performance and achievement of growth targets as identified in CRM

Business Development

  • Work in line with the business principles of Horizon 2020
  • Working closely with the Sales Manager identify areas of opportunity to grow market share and to optimise the added value return
  • Work with Calf Specialist for growth in calf feed market share
  • Make recommendations on the settlement of complaints and deal quickly with complaint issues
  • Sharing all relevant knowledge proactively with the team members
  • Develop relationships with key accounts and focus on value improvement
  • Fully utilise all of the ForFarmers offering working with DML through compounds, blends, co-products, straights, Forage

Team Working:

  • Promote, encourage and facilitate collaboration and consultation within the team
  • Support the Penrith  Sales Manager  in coaching and mentoring of junior staff
  • Maintain good relations with CSD and Mill and transport ensuring they have accurate information and are involved with Health and Safety on Farm issues
  • Ensure involvement with Near Miss policies

Training

  • Use the techniques for selling which have been developed and trained in ForFarmers
  • Assist in training and developing others where appropriate
  • Attend internal/external meetings
  • Delivery of management information on customer retention, acquisition and profitability on accounts
  • Keep abreast of developments through technical briefs, campaigns and product knowledge

KEY PERFORMANCE INDICATORS

  • Customer Gain/Loss
  • Achieved agreed targets for volume and selling price
  • Sales Growth
  • New business
  • Profitability per customer
  • Net profit margin  (share of the stomach)
  • Use of CRM
  • Credit balance

About ForFarmers

Do you ever stop to wonder where your Sunday morning poached egg came from? Or the milk in your cafè latte? Or what about the sausage and bacon served with full English? It will come as no surprise to you that the animals which produce these products need to eat themselves too. And that’s where ForFarmers comes into the equation. 

ForFarmers produces feed for cattle, pigs and poultry in both conventional and organic livestock farming. And that probably sounds a great deal simpler than it actually is. Make no mistake: an awful lot of knowledge, research and innovation has gone into one of those seemingly simple-looking chunks of animal feed. And these are the kind of things we, as a company, invest a great deal in. 

What are the benefits of working for ForFarmers UK?

  • Employee Assistance Programme (offering support on a range of topics)
  • On site parking
  • Private Medical Insurance
  • Generous holiday allowance (35 days inc of bank holidays)
  • Options to enhance your pension after 12 months service (increased employer contributions)
  • Opportunities to grow personally and develop within the business
  • Cycle to work scheme
  • B&Q Trade card offering 10% discounts in-store and online
  • And much more!

Applications

We value diversity in our workplace and welcome enquiries from everyone. To apply for this position please see our website Vacancies | Working at ForFarmers.

Candidates wishing to apply who would require sponsorship can determine the likelihood of obtaining a Certificate of Sponsorship for the role by assessing their circumstances against the relevant criteria on the Gov.UK website.

Please make us aware if your need any reasonable adjustments to participate in this process.

We encourage you to submit your application as early as possible and not wait until the published closing date as this can vary.

Top Skills

CRM
It

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