The role involves developing and executing SDR enablement strategies, onboarding, training, and ongoing coaching to enhance SDR productivity and effectiveness in alignment with revenue goals.
Welcome to the future of cloud networking and security!
Cato Networks is the first company to converge enterprise networking and security into one centralized and global service that is delivered by cloud. It is led by networking and security pioneer Shlomo Kramer (Check Point, Imperva) and early investor (Palo Alto Networks, Exabeam, Trusteer and more). Cato’s unique technology inspired a brand-new product category, later named “SASE” by Gartner and a market expected to reach $28.5 billion by 2028.
This is your opportunity to get on the rocket ship and join a company that is building a cutting-edge enterprise network and secure cloud platform, and is on a fast track to becoming the worldwide market leader – don’t miss it!
About the Role
Cato Networks is looking for a Global SDR Enablement Manager to elevate the performance, productivity, and consistency of our Sales Development organisation worldwide. This role will own the onboarding, training, coaching frameworks, and ongoing development of SDRs across regions, ensuring alignment with Cato’s go-to-market strategy.
You will act as the connective tissue between Sales, Marketing, Product, and Revenue Operations—translating strategy into scalable enablement programs that drive pipeline generation and accelerate ramp time.
What You’ll Do:
Global SDR Enablement Strategy
- Design and execute a scalable global SDR enablement strategy aligned with revenue goals
- Standardise best practices across regions while adapting for local nuances
- Define and track KPIs such as ramp time, conversion rates, activity effectiveness, and pipeline contribution
Onboarding & Training
- Build and continuously improve a structured onboarding program for new SDRs
- Deliver training on messaging, personas, objection handling, discovery, and tools
- Ensure rapid ramp-to-productivity through structured certification programs
Ongoing Development & Coaching
- Partner with SDR leaders to implement consistent coaching frameworks
- Develop call coaching, role-play programs, and feedback loops
- Identify skill gaps and deploy targeted training initiatives
Messaging & Playbooks
- Collaborate with Marketing and Product Marketing to translate messaging into SDR-ready playbooks
- Maintain and evolve outbound sequences, call scripts, and persona-based approaches
- Ensure SDRs are equipped to communicate Cato’s value in a competitive cybersecurity landscape
Tools & Systems Enablement
- Drive adoption and effective usage of sales tools (e.g., Salesforce, Outreach/Salesloft, Gong, LinkedIn Sales Navigator)
- Partner with RevOps to optimize workflows and data-driven insights
- Continuously evaluate and implement tools that improve SDR efficiency
Cross-Functional Alignment
- Act as the voice of the SDR team to Marketing, Sales, and Product
- Ensure alignment between campaigns, inbound/outbound motions, and SDR execution
- Support global initiatives such as new product launches and market expansions
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