The Senior Partner Program Manager develops content strategies to enhance partner program adoption, creates engaging program materials, and analyzes content performance.
Available Location
This role is based Austin, Texas United States (Hybrid)
Job Title
Sr Partner Program Manager
What You'll Do:
We are seeking an experienced Senior Partner Program Manager to create clear, consistent and compelling content to drive awareness and adoption of our award-winning partner program. Reporting into the Senior Director of Worldwide Partner Programs, you will play a crucial role in enhancing the cross-functional and global understanding of key tools, training and resources. This role combines partner and program knowledge with content strategy to accelerate various go-to-market initiatives, delivering measurable value to both Cloudflare and our partners.
Key Responsibilities
Qualifications:
This role is based Austin, Texas United States (Hybrid)
Job Title
Sr Partner Program Manager
What You'll Do:
We are seeking an experienced Senior Partner Program Manager to create clear, consistent and compelling content to drive awareness and adoption of our award-winning partner program. Reporting into the Senior Director of Worldwide Partner Programs, you will play a crucial role in enhancing the cross-functional and global understanding of key tools, training and resources. This role combines partner and program knowledge with content strategy to accelerate various go-to-market initiatives, delivering measurable value to both Cloudflare and our partners.
Key Responsibilities
- Develop and execute a comprehensive content strategy to showcase partner program value
- Lead the creation of program guides, infographics, presentations, web pages, blogs and videos
- Optimize content for various communication channels including partner portal, social media and events
- Document program policies and processes to fuel both Cloudflare and partner adoption
- Analyze program content performance metrics to optimize awareness strategies
- Work closely with program and partner leadership to align content with key business objectives
- Be a subject matter expert on partner program, providing guidance and support via new and existing communication vehicles to internal stakeholders and partners
- Help strengthen partner onboarding and compliance with clear, consistent and compelling program content
- Collect and manage field and partner feedback to identify areas of improvement and opportunities for mutual growth
Qualifications:
- 5 years of experience in content marketing, partner marketing, or partner program management
- Proven track record of developing program content that drives awareness and adoption
- Strong project management skills with ability to manage multiple initiatives simultaneously
- Experience working with partners and within a partner or sales organization
- Comfortable engaging at all levels in an organization to deliver results
- Excellent written and verbal communication skills
- Strong attention to detail and commitment to quality deliverables
- Strategic thinker with strong analytical and problem-solving skills
- Excellent time management and project management skills
- Collaborative mindset with experience working across cross-functional teams
- Experience with social media and/or video production is a bonus!
- Bachelor's degree in Marketing, Communications, Business, or related field
Top Skills
Social Media
Video Production
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