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Expedia Group

Senior Product Manager - Growth Marketing

Posted 14 Days Ago
Hybrid
Seattle, WA
Senior level
Hybrid
Seattle, WA
Senior level
Lead development of scalable marketing technology for automation, measurement, and personalization. Collaborate with engineering, data science, and analytics to build measurement and optimization tools, integrate generative AI, define requirements, write user stories and success metrics, and surface data infrastructure and schema for global marketing campaigns.
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At Expedia Group, we help travelers explore the world, one journey at a time. As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business.


Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy. Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together-help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work. Join us and build for travelers everywhere.

Introduction to the Team
Join Expedia Group’s Growth Marketing Technology team to help shape the future of marketing through data-driven innovation and AI-powered solutions. As a Product Manager III, you’ll play a pivotal role in developing scalable marketing technologies that enhance automation, measurement, and personalization across global marketing campaigns on platforms such as Google, Meta and Apple.
 

In This Role, You Will

  • Drive product development across data, automation, and AI/ML capabilities to support marketing scalability and efficiency.

  • Collaborate with engineering, data science, and analytics teams to deliver robust measurement and optimization tools.

  • Translate complex technical concepts into actionable product requirements and communicate them effectively across stakeholders.

  • Lead initiatives to integrate generative AI into marketing workflows, including content generation and ad creative optimization.

  • Conduct market and trend analysis to inform product strategy and identify opportunities for innovation.

  • Build a deep understanding of data infrastructure and source data dictionaries and database schema for wider use.

  • Write user stories, acceptance criteria, hypotheses, and success metrics for new product features or enhancements.

Experience and Qualifications

  • Bachelor's or Master's degree in Computer Science, Engineering, Data Science, or equivalent experience.

  • 6+ years of product management experience, ideally in marketing platforms, data products, and AI/ML applications.

  • Strong technical acumen with experience in data engineering, workflow orchestration, and machine learning operations.

  • Excellent communication skills with the ability to influence cross-functional teams and stakeholders.

  • Experience with Python, SQL, Java, HQL, Hive, Pyspark, or similar programming languages preferred.

  • Well-versed in design thinking principles.

  • Great problem-solving and analytical skills. 

The total cash range for this position in Seattle is $173,000.00 to $242,500.00. Employees in this role have the potential to increase their pay up to $277,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.

Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.

Benefits and perks

Expedia Group offers benefits and perks designed to support employees and their families, including medical, dental, and vision coverage, paid time off, an Employee Assistance Program, wellness and travel reimbursement, travel discounts, and International Airlines Travel Agent Network (IATAN) membership. Learn more about life at Expedia Group at https://careers.expediggroup.com/life.


Accommodation requests

Expedia Group is committed to providing an inclusive and accessible recruiting experience. If you need an accommodation or adjustment due to a disability during the application or recruiting process, please submit a request at https://expedia.service-now.com/askeg?id=job_accommodation.


About Expedia Group

Expedia Group includes three flagship consumer brands - Expedia, Hotels.com, and Vrbo - along with a leading B2B travel business and travel advertising offerings. Across our brands and business, we help travelers explore the world with confidence and ease.


Important notice

Employment opportunities and job offers at Expedia Group will always come from Expedia Group's Talent Acquisition and hiring teams. Never share sensitive personal information unless you are confident of the recipient. Expedia Group does not extend job offers via email or messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official place to find and apply for roles is https://careers.expediagroup.com/jobs/.


Equal Opportunity

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.

Expedia Group Edinburgh, Scotland Office

Cubo Edinburgh, 40 Princes St, Edinburgh, United Kingdom, EH2 2BY

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