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Zalando

Team Lead CRM Tech (all genders)

Posted 4 Hours Ago
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Berlin
Senior level
Berlin
Senior level
The Team Lead CRM Tech will direct the strategy and execution of the CRM Messaging Tech Stack at Zalando. Responsibilities include leading a team, managing stakeholder relationships, and ensuring alignment with CRM strategy across communication channels. It involves leveraging technical expertise and collaborating with various teams to streamline CRM processes and improve automation.
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THE ROLE & THE TEAM

The Lounge CRM team oversees the development and maintenance of the CRM solution Braze, utilized company-wide for all commercial and transactional communications to our customers across various B2C communication channels.

In this role, you'll spearhead the strategy and execution of the Lounge CRM Messaging Tech Stack, which supports today the channels Email, Push Notifications, and In-Product Messaging. Your work ensures alignment with our overarching CRM strategy, driving effective automation, content management, and compliance outcomes. You’ll collaborate with internal teams, external partners, and senior leaders.

You'll lead  a cross-functional CRM Tech (CRM Tech Managers, Software Engineering, Email Development, 6 people) team. Your leadership will focus on fostering collaboration and creating solutions that streamline processes and cut down on manual tasks.

Your ability to lead diverse job profiles and manage stakeholders effectively is crucial. You'll engage confidently with senior leadership (Director, VP, SVP level) to ensure alignment with CRM initiatives and articulate a strategic vision for the CRM tech stack, ensuring it integrates seamlessly with our broader tech strategy.

INCLUSIVE BY DESIGN

At Zalando, our vision is to be inclusive by design. And this vision starts with our hiring - we do not discriminate on the basis of gender identity, sexual orientation, personal expression, ethnicity, religious belief, or disability status. You are welcome to leave out your picture, age, or marital status from your application. We only assess candidates on their qualifications and merit. 

We want to provide you with a great candidate experience. Feel free to inform us of any accommodations you may need, so we can best support you throughout the hiring process. 

do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/our-impact/dobetter-our-diversity-and-inclusion-strategy
Our employee resource groups: https://corporate.zalando.com/en/our-impact/our-employee-resource-groups 


 
WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)

  • Shape Strategic Direction: Drive the strategy, design, and implementation of our CRM Commercial, Transactional, and Lifecycle Messaging Tech Stack, including Email, Push Notifications, and In-Product Messaging. Ensure effective communication, decision-making, and alignment with the broader Zalando Group CRM strategy.

  • Leverage Technical Expertise and Foster Collaboration: Utilize your advanced technical skills to manage and deliver impactful results across CRM channel automation, content retrieval, template management, and marketing compliance. Build strong collaborative relationships with internal teams and stakeholders, as well as external vendors and senior leaders, to drive success.

  • Lead and Develop a High-Performing Tech Team: Guide the CRM Tech, CRM Software Engineering, and Email Development teams, fostering a culture of close collaboration. Develop innovative solutions to streamline processes, eliminate manual tasks, and reduce overhead, positively impacting other CRM teams.

WE’D LOVE TO MEET YOU IF

  • You have proven Team Leadership: You have a strong track record of leading diverse teams, effectively managing different levels of seniority and technical expertise.

  • You bring exceptional Stakeholder Management: You excel at managing stakeholders, confidently communicating with upper management and senior leaders to ensure alignment and garner support for CRM initiatives.

  • You have a strategic Vision for CRM Tech Stack: You can define and articulate a strategic vision for the CRM tech stack, ensuring it aligns seamlessly with the broader Demand Tech stack. You are adept at setting clear requirements for integration into the overarching tech strategy.

  • You have CRM Tooling Expertise: You bring a robust background in CRM technologies and systems, preferably with experience in Braze. You have served as a technical owner, managing migrations or leading tool development projects.

  • You bring software Engineering Acumen: You possess a deep understanding of back-end and data engineering principles, working closely with Product and Engineering teams to develop cloud-based solutions (AWS) and data solutions (Apache Kafka, Databricks) that support CRM Tech Stack development.

  • You have a collaborative Mindset: You thrive in a collaborative environment, working effectively with non-technical peers to develop solutions that align with and advance the overall CRM strategy and goals.

OUR OFFER

Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.

  • Employee shares program

  • 40% off fashion and beauty products sold and shipped by Zalando, 30% off Zalando Lounge, discounts from external partners

  • 2 paid volunteering days a year

  • Hybrid working model with 60% remote per week, actual practice is up to each team to best support their collaboration  

  • Work from abroad for up to 30 working days a year

  • 27 days of vacation a year to start

  • Relocation assistance available (subject to prior agreement)

  • Family services, including counseling and support

  • Health and wellbeing options (including Gympass)

  • Mental health support and coaching available

Learn all about Zalando and our values here: https://jobs.zalando.com/en/?gh_src=22377bdd1us 

ABOUT LOUNGE BY ZALANDO

 Lounge by Zalando is an online shopping club for fashion and lifestyle products in 17 European countries. We offer our members daily, time-limited sale campaigns with discounts of up to 75% off the recommended retail price. However, Lounge by Zalando is so much more than discounts. Our strength lies in our focus on fashion: from sought-after labels to niche brands, from famous international names to trendy luxury brands, we make sure to meet the fashion taste of all our customers, who are always on the hunt for the best products at the best prices. Working with our brand partners, we're pioneering innovative supply-chain and production processes and offer them an impactful and smart solution, creating a new way to shop for fashion - and a new way to sell it.

https://www.zalando-lounge.de

Please note that all applications must be completed using the online form - we do not accept applications via email.


Top Skills

Apache Kafka
AWS
Braze
Databricks
Email
In-Product Messaging
Push Notifications

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