Transformation Program Manager

Role Overview
As a Product Marketing Manager, you will be the bridge between Atlassian's most transformative customers and our global marketing team. Your primary focus will be to work directly with customers to capture their transformation journeys, develop compelling case studies, and partner with the broader marketing organization to activate these stories across channels. Your work will showcase the impact of Atlassian solutions, inspire prospects, and drive adoption through authentic, customer-centric storytelling.
Key Responsibilities

• Build strong relationships with a small group of customers to uncover, interview, and document their transformation stories, focusing on outcomes and the impact of Atlassian products.
• Develop high-quality customer stories, case studies, testimonials, and video content that can be leveraged across marketing, sales, and executive communications.
• Collaborate with the broader marketing team to activate customer stories through campaigns, events, digital channels, and sales enablement materials.
• Analyze the performance and impact of customer story activations, using insights to refine content strategy and maximize reach.
• Serve as a customer advocate, ensuring the voice of the customer is central to Atlassian's go-to-market activities.
• Support the launch of new products and features by sourcing and integrating relevant customer proof points and success stories.

About You

• 5+ years of product marketing, content marketing, or customer advocacy experience in B2B SaaS or technology environments.
• Exceptional storytelling, interviewing, and writing skills, with a portfolio of published customer stories or case studies.
• Experience working directly with customers and cross-functional teams (product, sales, customer success, marketing).
• Ability to translate complex technical concepts into clear, compelling narratives for a variety of audiences.
• Strong project management skills and attention to detail; able to manage multiple stories and deadlines simultaneously.
• Data-driven mindset with experience measuring content performance and iterating based on insights.
• Creative, collaborative, and customer-obsessed, with a passion for amplifying real-world impact.

Benefits & Perks
Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits .
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
To learn more about our culture and hiring process, visit go.atlassian.com/crh .