Mastercard
Vice President, B2B Marketing for Commercial & New Payment Flows, Europe
Be an Early Applicant
The VP of B2B Marketing for Commercial and New Payment Flows will lead a marketing team, develop strategies, and enhance Mastercard's market presence in Europe for commercial payments.
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Vice President, B2B Marketing for Commercial & New Payment Flows, Europe
Vice President, B2B Marketing Commercial and new payment flows, Europe
Who is Mastercard?
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential.
Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.
Overview
The Europe B2B Marketing team is looking for a Vice President, B2B Marketing for Commercial and New Payment Flows (CNPF) to help drive our commercial payments and money movement strategy forward. The ideal candidate is passionate about working on B2B and digital marketing, highly motivated, intellectually curious, analytical, and possesses an entrepreneurial mindset.
Role
In this regional CNPF B2B Marketing position responsible for Europe, you will:• Lead team of three people who are marketing experts for product and business verticals of corporate solutions, small and medium enterprise solutions, and money transfer solutions• Work closely with the CNPF product and business development teams in Europe to develop launch strategies for new products, strategic narratives, case studies, sales materials and other awareness, consideration and engagament assets.• Collaborate with Global CNPF B2B Marketing, Europe Communications and local market teams to develop and/or localize business thought leadership materials, and bring to life an annual always-on marketing plan• Lead external B2B marketing activities, including but not limited to the presence at relevant events and in the social media (primarily LinkedIn), with the objective to drive awareness and perception of Mastercard's commercial payments and money movement capabilities• Track and measure all activities and their effectiveness vs business and marketing KPIs• Leverage market intelligence about market trends and competitors' initiatives, as well as knowledge of Mastercard products and solutions to identify new opportunities
All About You
The ideal candidate for this position should:• Be experienced in developing and delivering complex global or regional B2B, product and partner marketing initiatives• Understand what a good business thought leadership and lead generation initiatives look like, and how to measure their success• Be a strong, confident, and exacting writer and speaker, able to communicate your vision, roadmap and initiatives effectively to a wide variety of stakeholders • Be skilled at explaining complex products and solutions succinctly and clearly• Always look for potential solutions to solve problems and drive efficiencies
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Vice President, B2B Marketing for Commercial & New Payment Flows, Europe
Vice President, B2B Marketing Commercial and new payment flows, Europe
Who is Mastercard?
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential.
Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.
Overview
The Europe B2B Marketing team is looking for a Vice President, B2B Marketing for Commercial and New Payment Flows (CNPF) to help drive our commercial payments and money movement strategy forward. The ideal candidate is passionate about working on B2B and digital marketing, highly motivated, intellectually curious, analytical, and possesses an entrepreneurial mindset.
Role
In this regional CNPF B2B Marketing position responsible for Europe, you will:• Lead team of three people who are marketing experts for product and business verticals of corporate solutions, small and medium enterprise solutions, and money transfer solutions• Work closely with the CNPF product and business development teams in Europe to develop launch strategies for new products, strategic narratives, case studies, sales materials and other awareness, consideration and engagament assets.• Collaborate with Global CNPF B2B Marketing, Europe Communications and local market teams to develop and/or localize business thought leadership materials, and bring to life an annual always-on marketing plan• Lead external B2B marketing activities, including but not limited to the presence at relevant events and in the social media (primarily LinkedIn), with the objective to drive awareness and perception of Mastercard's commercial payments and money movement capabilities• Track and measure all activities and their effectiveness vs business and marketing KPIs• Leverage market intelligence about market trends and competitors' initiatives, as well as knowledge of Mastercard products and solutions to identify new opportunities
All About You
The ideal candidate for this position should:• Be experienced in developing and delivering complex global or regional B2B, product and partner marketing initiatives• Understand what a good business thought leadership and lead generation initiatives look like, and how to measure their success• Be a strong, confident, and exacting writer and speaker, able to communicate your vision, roadmap and initiatives effectively to a wide variety of stakeholders • Be skilled at explaining complex products and solutions succinctly and clearly• Always look for potential solutions to solve problems and drive efficiencies
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
- Abide by Mastercard's security policies and practices;
- Ensure the confidentiality and integrity of the information being accessed;
- Report any suspected information security violation or breach, and
- Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
Top Skills
B2B Marketing
Digital Marketing
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