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Tipico

Head of CRM Monetisation (m/f/x)

Posted 3 Hours Ago
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In-Office
Saint Julian's
Mid level
In-Office
Saint Julian's
Mid level
The Head of CRM Monetisation will lead product testing, database research, and competitor monitoring to enhance customer engagement and monetisation strategies.
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Company Description

We are Tipico, Germany's leading sports betting provider and one of the most dynamic tech companies in the industry. We approach every challenge like a Championship match, with a mission to excite the arena and elevate the betting experience for every customer. Our culture is energetic and ambitious—we play as a team to win high, leave an impact, and commit to excellence. Fueled by our passion for the perfect product, we use the newest tech stack to get better every single day.

Job Description

The Head of CRM Monetisation (m/f/x) is our playmaker when it comes to turning insights into winning strategies. Leading a team of three, this role runs point on product testing, database research, and competitor monitoring - always keeping an eye on the field to spot new opportunities.

But it’s not just about crunching numbers. The Head of CRM Monetisation (m/f/x) takes data off the bench and puts it into action, delivering clear insights and impactful presentations that help our stakeholders stay ahead of the game.The ultimate goal? To drive engagement and monetisation by finding smarter, faster, and more effective ways to optimise our CRM through the analysis of data and checking our product, competition and market gaps. In short, this role helps Tipico stay competitive, keep our fans engaged, and ensure we’re always scoring big with our customers.

At Tipico, we believe in owning our game. Are you ready to step onto the pitch, bring your best self, and become a champion? Then show us your game face – because we’re looking for a Head of CRM Monetisation (m/f/x) to join the team! 

Your playing field

  • Lead the play in generating and sharing regular Tipico product testing, including QA for new feature releases.
  • Pass on valuable feedback to stakeholders, sparking improvements and fresh ideas based on marketing research and competitor testing.
  • Team up with analysts to connect the dots across multiple insight sources and create the full picture.
  • Support the CRM squad by delivering reports and gathering data from a variety of sources.
  • Drive the game plan from the business side for the CRM roadmap towards the Tech department, in close collaboration with the Head of CRM Optimisation.

Qualifications

Which should you bring to the pitch

  • Education. Bachelor’s degree in Marketing, Data, or a related field.
  • Experience. 4+ years experience in a similar role and background in iGaming is essential, with a strong focus on marketing and data analysis. Candidates coming from a consultancy background with relevant expertise are also encouraged to apply.
  • Language. Fluency in English is a must as it’s our main business language. German skills are a plus - after all, we’re the #1 sports betting company in Germany.
  • Leadership. Solid people management experience with the ability to lead, inspire, and grow a team.
  • Mindset. Data-driven, highly motivated, and bringing a positive, can-do attitude to the game.

Additional Information

What we offer:

  • Established International Group.   We have a solid foundation on which to grow.
  • Personal and Professional Growth.   We offer you opportunities to develop and grow to unlock your potential.
  • Relocation Support.   To make your move to Malta as smooth as possible.
  • Competitive Package.   We care for our employees, offering an indefinite 
    contract, competitive salary, insurance (private health, dental, private accident, sickness and life), and free parking.
  • On-site childcare.   We’ve got a game plan to support you and your 3+ year old kids.
  • Sports Incentive.   We want you to remain active and will subsidize a gym membership of your choice.
  • Modern offices.   Our very own Tipico tower provides an open-plan space with the latest technology.
  • Events.   Sponsored Charity and Team gatherings, we like to have fun together as one team and reinforce our connections.
  • Supportive Environment.   We believe in collaboration and working together 
    as a team but we also give importance to the uniqueness of each and every one of us.

Think a career at Tipico is right for you? Apply now and join our dynamic team.

If you have any questions or comments about this role, our Talent Acquisition team is happy to help you! Feel free to reach out to us on our social media channels.

We look forward to your application!

Top Skills

CRM
Data Analysis
Marketing Research

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