At Arctic Wolf, we're not just navigating the cybersecurity landscape - we're redefining it. Our global team of dedicated Pack members is driving innovation and setting new industry standards every day. Our impact speaks for itself: we've earned recognition on the Forbes Cloud 100, CNBC Disruptor 50, Fortune Future 50, and Fortune Cyber 60 lists, and we recently took home the 2024 CRN Products of the Year award. We’re proud to be named a Leader in the IDC MarketScape for Worldwide Managed Detection and Response Services and earning a Customers' Choice distinction from Gartner Peer Insights. Our Aurora Platform also received CRN’s Products of the Year award in the inaugural Security Operations Platform category. We proudly are a UK Great Place To Work multiple times – 2023, 2024, 2025. Join a company that’s not only leading - but also shaping - the future of security operations.
Our mission is simple: End Cyber Risk. We’re looking for a Senior Digital Marketing Specialist to be part of making this happen.
The Senior Digital Marketing Specialist (Landing Pages) is responsible for analyzing, optimizing, and managing web pages specifically for marketing campaigns with the goal of driving conversions. This role requires a blend of technical, analytical, and strategic skills to improve landing page performance and convert visitors into leads or customers. Note: This role does not include design work.
Primary Responsibilities and Duties
- Analyzing top-performing pages to identify opportunities for improving conversion rates and user engagement.
- Implementing strategies to improve conversion rates on landing pages, such as A/B testing different elements, optimizing call-to-actions, and ensuring mobile responsiveness.
- Collaborating closely with marketing teams, designers, and copywriters to ensure landing pages align with campaign objectives and brand guidelines.
- Tracking and analyzing landing page performance using analytics tools (Google Analytics) to identify areas for improvement and optimize for better results.
- Ensuring content is accurate, up-to-date, and aligned with brand messaging.
- Staying up-to-date with new trends so pages are optimized for all forms of viewing (desktop, mobile, etc).
Key Skills
Strong Organization, Communication and Writing Skills
Key Competencies
- Analytical thinking
- Collaboration
- Attention to detail
- Strategic mindset
- Results-oriented
Minimum Qualifications
- 3+ years of B2B Marketing Experience
- Understanding of marketing principles, conversion optimization, and user experience (UX).
- Ability to analyze data, identify trends, and make data-driven decisions.
- Ability to effectively communicate with various teams and stakeholders.
- Ability to manage multiple projects simultaneously and meet deadlines.
Our offer:
All wolves receive compelling compensation and benefits packages, including:
- Equity for all employees
- 28 days annual leave, 8 bank holidays and paid volunteering days off
- Pension plan employer match
- Training and career development programs
- Robust Employee Assistance Program (EAP) with mental health service
- Comprehensive private benefits plan including medical insurance, virtual GP, optical and dental cashback, life insurance (4x basic salary) and group income protection.
- Fertility support and paid parental leave
We celebrate unique perspectives by creating a platform for all voices to be heard through our Pack Unity program. We encourage all employees to join or create a new alliance. See more about our Pack Unity here.
We also believe and practice corporate responsibility At Arctic Wolf, we foster a collaborative and inclusive work environment that thrives on diversity of thought, background, and culture. This is reflected in our multiple awards, including Top Workplace USA (2021-2024), Best Places to Work – USA (2021-2024), Great Place to Work – Canada (2021-2024), Great Place to Work – UK (2023, 2024, 2025), and Kununu Top Company – Germany (2024). Our commitment to bold growth and shaping the future of security operations is matched by our dedication to customer satisfaction, with over 10,000 customers worldwide and more than 3,000 channel partners globally. As we continue to expand globally and enhance our technology, Arctic Wolf remains the most trusted name in the industry.
Our Values
Arctic Wolf recognises that success comes from delighting our customers, so we work together to ensure that happens every day. We believe in diversity and inclusion, and truly value the unique qualities and unique perspectives all employees bring to the organization. And we appreciate that—by protecting people’s and organizations’ sensitive data and seeking to end cyber risk— we get to work in an industry that is fundamental to the greater good.
Arctic Wolf is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics, or any other basis forbidden under federal, provincial, or local law. Arctic Wolf is committed to fostering a welcoming, accessible, respectful, and inclusive environment ensuring equal access and participation for people with disabilities. As such, we strive to make our entire employee experience as accessible as possible and provide accommodations as required for candidates and employees with disabilities and/or other specific needs where possible.
On-Camera Policy
To support a fair, transparent, and engaging interview experience, candidates interviewing remotely are expected to be on camera during all video interviews.
Being on camera fosters authentic connection, improves communication, and allows for full engagement from both candidates and interviewers.
We understand that technical, bandwidth, or location-related challenges may occasionally prevent video use. If this applies, candidates are required to notify us in advance so we can explore appropriate accommodations.
We celebrate unique perspectives by creating a platform for all voices to be heard through our Pack Unity program. We encourage all employees to join or create a new alliance. See more about our Pack Unity here.
Security Requirements
Conducts duties and responsibilities in accordance with AWN’s Information Security policies, standards, processes, and controls to protect the confidentiality, integrity, and availability of AWN business information (in accordance with our employee handbook and corporate policies).
Background checks are required for this position.
This position may require access to information protected under U.S. export control laws and regulations, including the Export Administration Regulations (“EAR”). Please note that, if applicable, an offer for employment will be conditioned on authorization to receive software or technology controlled under these laws and regulations.
Have we sparked your interest? Then send us your CV and your references.
