Top Digital Marketing Jobs in Edinburgh

Lead ABB’s global employer brand digital activation across social, paid and organic channels. Shape activation plans, manage content distribution and employee advocacy, coordinate career-site extensions, and oversee the global editorial calendar. Own campaign performance measurement across reach, engagement, traffic, audience growth and effectiveness, using insights to optimize investment. The role partners with talent attraction, employer branding, communications, talent acquisition, agencies and local teams in a hybrid global environment.

Leads client accounts and integrated marketing campaigns across B2B and B2C portfolios. Responsibilities include building client relationships, translating objectives into briefs, coordinating creative, digital, content, media, and strategy teams, managing budgets and timelines, monitoring account health, presenting campaign recommendations, identifying risks, and developing proposals and growth opportunities. The role requires strong commercial awareness, communication, organization, and agency client-services experience.

Implements digital marketing strategies and campaigns to raise the profile of Interface, its innovation services, academic initiatives, and funding programs. Manages CMS, social media, email, and digital assets while creating evidence-based content for digital and offline channels. Produces copy, case studies, newsletters, videos, and infographics, and uses SEO, search engines, AI tools, Google Analytics, and web analysis platforms to improve marketing performance.

Owns social media strategy, content publishing, community management, creator and UGC campaigns, paid advertising, and digital product launch campaigns. The role drives audience growth and user acquisition across major social and advertising platforms, while tracking engagement, conversions, acquisition costs, and campaign ROI. It requires independent execution, strong analytical and creative skills, and experience with digital, social, performance, or growth marketing, preferably for consumer technology products.

Leads digital marketing strategy for a consumer finance brand, focusing on SEO, PPC, paid social, affiliates, email marketing, CRO, website performance, and customer acquisition. Manages campaigns, analytics, agencies, budgets, product launches, and cross-functional compliance requirements. Uses performance data to improve traffic, conversions, engagement, retention, and ROI across digital channels.

Own and maintain the company website while supporting SEO, email marketing, social media, paid social, content creation, campaign analysis, and marketing events. The role coordinates with designers, developers, agencies, and international stakeholders to improve brand awareness, engagement, and conversion across B2B and B2C audiences.

Write and optimize acquisition-focused digital copy for Meta and Google ads, websites, landing pages, blogs, and organic search. Develop audience-specific messaging, SEO content, A/B test variants, CTAs, and campaign adaptations for parents considering tuition. Collaborate with brand, channel, design, and digital teams, analyze performance, document insights, and improve copy. The role is remote, UK-based, permanent, and part-time at three days per week.

Manage and optimize paid search, paid social, SEO, and digital acquisition campaigns. Own advertising budgets, bidding, targeting, keyword strategy, content optimization, analytics, testing, and conversion improvement. Analyze campaign, website, and pipeline data to generate insights and improve marketing efficiency. Collaborate with demand generation, product marketing, customer marketing, and sales teams to drive qualified leads and business growth.

Support planning, launching, managing, and optimizing digital marketing campaigns across social media, email, and other channels. Track and analyze performance, create content, research trends, and collaborate on strategies to increase engagement and growth. Receive mentorship and potential transition to paid role.

Owns paid advertising campaigns across social and media platforms for ecommerce clients. Responsibilities include campaign builds, budget management, bid and keyword optimization, ad copy development, performance reporting, client communication, testing roadmaps, quality assurance, and strategic recommendations. The role uses data and AI technologies to improve campaign performance, communicates insights and next steps to clients, and collaborates with account leadership and specialists to achieve business and revenue goals.

Designs and owns global digital marketing strategies across acquisition and customer expansion. Responsibilities include campaign architecture, paid media, ABM, nurture, conversion optimization, regional localization, budget allocation, performance analysis, marketing technology improvements, data hygiene, and AI-enabled campaign operations. The role makes commercial trade-off decisions to maximize pipeline and expansion revenue, collaborates with sales and creative teams, and defines account-level measurement frameworks.

Develop and optimize SEO-focused content across websites, blogs, email, social media, and landing pages. Conduct keyword research, competitor analysis, content audits, and performance tracking using SEMrush and analytics tools. Manage WordPress content, HubSpot email campaigns, organic social media, and support paid digital campaigns. Analyze ROI, handle inbound marketing enquiries, and collaborate with sales to support lead generation and brand growth.

The role involves driving digital marketing strategies, focusing on SEO, PPC, affiliate marketing, content marketing, and social media to enhance client engagement and success.

The Account Director at Superside manages enterprise customer relationships, driving growth, retention, and seamless delivery while leading cross-functional teams.

Own ACLED’s digital growth and demand-generation programs, including email marketing, automated funnels, webinars, virtual events, product communications, digital campaigns, and sales collateral. Analyze campaign performance, optimize conversion and ROI, and translate conflict data products into compelling messaging. The role collaborates with sales, research, and market-focused leadership to expand audiences, generate pipeline, and convert users, partners, and customers. It is fully remote with approximately 15% global travel.

The role involves managing media and influencer relations, content creation, social strategy, and driving communications for multiple accounts, while ensuring alignment with client goals.

Own paid digital marketing across EMEA and APAC, planning and optimizing campaigns across Google, LinkedIn, programmatic, and Reddit. Manage regional budgets, pacing, performance reporting, localization, data privacy compliance, and alignment with field marketing and sales. Adapt campaigns to local buying behavior, cultural nuances, competitive conditions, and market-specific requirements while sharing regional insights with the global campaigns team.

Owns paid advertising strategy, campaign execution, optimization, budgeting, reporting, testing roadmaps, and client communication across paid social and paid media channels. Manages platforms including Google, Meta, TikTok, Pinterest, LinkedIn, YouTube, and Bing. Uses performance data to identify opportunities, mitigate risks, recommend strategic improvements, and communicate results and next steps to clients and internal stakeholders.

Serve as primary client contact for a portfolio, lead onboarding and status calls, coordinate internal teams to execute SEO and PPC strategies, analyze performance data to surface insights, educate clients on metrics, and drive high retention and NPS through organized project management.

This role advises on and negotiates commercial contracts, ensuring compliance with UK laws and supporting business objectives in marketing and technology sectors.

The Senior Digital Media Strategist connects client objectives with agency services, developing data-driven digital marketing strategies and overseeing campaign executions.